TV Ratings: Oscars Plummet to Record Low, Down 58% Compared to Last Year

The 93rd Academy Awards ceremony, broadcast live from both Union Station and the Dolby Theatre in L.A. on ABC, hit a record low.

Per Nielsen Live+Same Day preliminary national numbers, 9.85 million viewers tuned in on Sunday evening to watch a more intimate and stripped-down version of the Oscars in the midst of a pandemic. That’s a 58.3%, a 13.75 million viewer drop-off from last year. The Academy’s third hostless show in a row scored a 1.9 rating among adults 18-49 in the fast national ratings, a 64.2% dip from 2020.

For comparison, last year’s ceremony garnered a 5.3 rating in the key demographic and 23.6 million viewers per the night’s time-zone adjusted fast national charts. The Oscars in 2019 delivered a 7.7 rating in adults 18-49 and 29.6 million viewers. That viewership figure, while up 12% from 2018, represented the second-smallest audience ever for an Academy Awards telecast at the time. 2018 delivered the previous smallest viewership tally with 26.5 million viewers.

More to come. 

Be the first to comment

Leave a Reply

Your email address will not be published.


*